Psychology of Money Coaching

The Psychology of Money Profile

Psychology of Money coaching increases self-awareness, self-discovery, and personal and professional success.  Using proprietary assessments (e.g. The Psychology of Money Profile, the Roadmap), tools (e.g. The Psychological Life and Money Traps), and skill building exercises, we coach how to enhance Prosperity Thinking and overcome Poverty Thinking and stress. Based upon your values, resources, blind spots, and goals, we develop a unique program to accelerate fulfilling your goals.

We work with individuals, couples, and families, and with financial service professionals, realtors, wealth managers, attorneys, and family offices.  Appointments are held on the telephone with Internet communication between meetings. For those of you in the Los Angeles area, we invite you to have your meetings in-person at our Brentwood office.

As members of the International Coaching Federation, we believe strongly in their coaching principles, ethics, and definition of coaching:

“Coaching is partnering with clients in a thought-provoking and creative process that inspires them to maximize their personal and professional potential.

Professional coaches provide an ongoing partnership designed to help clients produce fulfilling results in their personal and professional lives.  Coaches help people improve their performances and enhance the quality of their lives.

Coaches are trained to listen, to observe and to customize their approach to individual client needs. They seek to elicit solutions and strategies from the client; they believe the client is naturally creative and resourceful. The coach's job is to provide support to enhance the skills, resources, and creativity that the client already has.”

The Psychological Life and Money Traps have been written up in Business Week, The New York Times, and Financial Planning while the Psychology of Money Profile has been featured in the Journal of Financial Planning.

Six Types of Clients with whom we Specialize:

1)	Desire to enhance wealth, relationships, or to fulfill Life Dreams – These people are motivated to enhance their financial and life success, personal development, and peak performance. Coaching leverages and accelerates their progress.
2)	High levels of financial, relationship or life stress – Such people tend to feel overwhelmed, stressed out, nervous, worried, or fearful. These feelings usually come from a significant loss, increase in responsibility, and/or from irrational or Poverty Thinking.
3)	Insufficient career / financial guidance / obstacles to financial or life success – These people lack knowledge or have barriers blocking business, career, or financial success.
4)	Marital, family, or relationship conflict – These people have conflict, stress, or power struggles with one or more important relationships that interfere with life or financial success.
5)	Suddenly acquired wealth – These people tend to be vulnerable to psychological blind spots and irrational financial behavior because they usually have little or no guidance with handling large sums of money. Psychologically, they may feel overly stressed, unworthy, guilty, or afraid of loss. They may not possess the psychological skills necessary for managing the money, or they have a high amount of Poverty Thinking. Examples of suddenly acquired wealth include major business successes, huge entertainment or sports contracts, stock options, wealth transfers like an inheritance or trust fund, and other windfalls like a divorce settlement or the lottery.
6)	Intergenerational values and wealth transfer – These people have large estates and concerns about how to pass on their family values, businesses, and wealth.  Psychological issues and family dynamics provide major challenges. In the next 45 years, the largest intergenerational wealth transfer will occur in the U.S. (over $41 trillion). In families that create new wealth, 60% of the wealth will be depleted by the end of the second generation and 90% will be depleted by the end of the third generation.